Not just ANOTHER Millennial Report!
Before you go, “Skip!”, we promise that this millennial report does not reinvent the (survey) wheel. Through the rich stories of Singaporean youths, this report aims to unearth and shed light on the diversity within this generation, complementing and adding value to current millennial research in Singapore.
Here we share with you snippets from our report.
They may be digital natives, but that doesn’t mean they’re ready for the digital future
In our conversations with Singaporean millennials, we found out that despite being consumers of the latest technology and platforms, many are expressly concerned about being unable to cope with the digital future due to the speed of technological advances.
These anxieties that youths have about the changing nature of work and job obsolescence brought about by digital disruption, suggest that being able to swipe left does not mean that the millennial worker can code right.
Civic engagement a good-to-have, but not a priority
It would appear that while millennials want to have a say in public policy, it may not be a top priority for them. Some are comfortable with their current situations, so they see no need to voice out their views. Others, especially the less educated, feel they lack the competence to contribute to public policymaking. There are also those who feel that their views are not likely to be accepted by policymakers or effect change.
Family is core
Family is vital to Singaporean millennials – they value strong family relationships and depend on family members as pillars of support. While they often consider their loved ones when making personal decisions, they also face tensions when their families hold them back from pursuing their personal goals. Marriage and parenthood are desired milestones, though most choose to delay these to pursue other aspirations like their careers. Like many other Singaporeans, home ownership is something they look forward to, though they recognise that it will take time to achieve this goal.
Same same, but different
Our findings suggest that millennials resist being boxed-in because they are keenly aware that they are still evolving, and that the world around them will continue to change. Just like the generations before them, they too are trying to navigate life as best they can and balance their aspirations with the realities of the circumstances around them. They may come across as different because they express themselves differently from Singaporeans of other age groups.
Sometimes we treat millennials like an unfathomable mystery because they seem to have such different values from previous generations. But, in many ways, they are not so different and not so difficult to understand once we really sit down and hear what is on their minds.
For more interesting insights on Singaporean millennials, drop us an email at insights@rysense.sg.
